Founder of representative and consultation agency Mindbrand, specialized in providing representation and consultancy to various foreign government departments, tourist boards, airlines and private sector industries. His expertise lies in generating innovative ideas and implementing them in winning solutions. He masters new technologies or concepts and has expert knowledge of communications, photography and graphic design.
More than 15 years of experience in the travel industry of wich six years in travel trade, event management and public relations as a national tourist board representative; with six additional years of experience in broadcasting, consultancy and trade within continental Europe and the UK. During this period he was responsible for numerous successful projects and assisted with the ideas, creation and management of major strategies.One of them being project implementation for the Slovenian Tourist Board in the UK and Ireland, leading to a significant increase of British and Irish tourist arrivals in that country. From 2018 he is one of the co-founders of New Deal Europe, a projectthat brings together tour operators, tourist boards, and suppliers with a focus on the Balkan region of Europe.
One of his gratest achhievments is winning contributor for ‘Best in Responsible Tourism’ Award for Bohinj 2019 at the International Travel & Tourism Awards, WTM 2019